New distribution agreement will expand MAD TASTY’s presence nationwide and strengthen one-for-one donation commitment to Drop4Drop. MAD TASTY SIGNS DEAL WITH SOUTHERN GLAZER’S WINE & SPIRITS TO BRING HEMP-INFUSED SPARKLING WATER TO MARKETS NATIONWIDE.
LOS ANGELES--BUSINESS WIRE--MAD TASTY, a hemp-infused beverage brand founded by Ryan Tedder, lead singer of OneRepublic and three-time Grammy winning songwriter and producer, announces today its biggest deal yet with leading distributor Southern Glazer’s Wine & Spirits (“Southern Glazer’s”). Southern Glazer’s is the world's pre-eminent distributor of beverage alcohol and is now the largest CBD drink wholesaler.
“I am ecstatic about our nationwide distribution deal with Southern Glazer’s,” says MAD TASTY founder, Ryan Tedder. “I created this brand out of a need for something to help my own personal well-being and together with my team we’ve spent over two years on research, testing, and formulation to push for best in class from flavor to branding. Also, being inspired by the Tom’s Shoes business model, MAD TASTY is the only 1-for-1 beverage in the hemp and wellness category. Through our partnership with Drop4Drop, for every can of MAD TASTY sold, we donate the equivalent of 12 oz. of clean drinking water to communities in need by building wells. This landmark deal means hundreds of thousands more people around the globe will have access to clean drinking water as the brand expands distribution. I look forward to seeing how many communities worldwide are impacted in the coming years.”
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